Sponsorship 1-2

First Bus announces sponsorship of the East Stand at Doncaster Rovers FC

  • First Bus Doncaster announces East Stand sponsorship at Doncaster Rovers  

Today First Bus announced the launch of their sponsorship at Doncaster Rovers FC.  First Bus have recently teamed up with the football club as the new East Stand sponsors at the teams Eco-Power Stadium. 

Ian Smith, commercial director for First Bus, said he is excited to see the partnership grow, stating “We are thrilled to announce our sponsorship of the East Stand at Doncaster Rovers.”

“We have served Doncaster for a number of years and given our depot is only a 5-minute journey from the stadium, it made sense to be a part of this fantastic club, so when the opportunity arose, we jumped at it.”

“At First Bus, our goal is to inspire more people to use and love the bus. Over the coming weeks we’ll be working closely with Doncaster Rovers to understand fan travel needs on a matchday and where we can support.” 

Gaynor Waddington, Head of Partnerships at Club Doncaster said,First Bus have recently elevated their long-standing club sponsorship, to become 100Club Platinum partners and First Bus East Stand Sponsor.”

“An increased partnership with such a high profile and community focused brand is something we are extremely proud of here at Club Doncaster.  Knowing that a multi-national transport group wishes to sponsor and support the club has definitely been one of the highlights of the past few weeks and I very much look forward to working with the First Bus team to create something special, both for the business, our supporters and the community.”

Gaynor went on to state  “Our media team, First Bus and myself are already planning some exciting and heart-warming initiatives, one of which we will be announcing shortly and I am confident that we are wholly aligned when it comes to fulfilling this partnership and east stand sponsorship, over the coming years.”

Find out more about First Bus Doncaster services here - firstbus.co.uk/south-yorkshire

Find out more about Doncaster Rovers FC or view upcoming matches here - doncasterroversfc.co.uk

Notes to editors

About First Bus

At First Bus, we’re on a mission to grow bus usage – so we’ll get behind initiatives that move people out of cars and onto the bus.

We’re one of the UK’s largest bus operators, transporting more than a million customers a day. We serve over 20% of the population of Great Britain with our local bus services, and over half of the UK’s top 15 most populated urban areas.

Transforming our business for the better, we’re putting our people and customers at the heart of everything we do. That’s why we’re the UK’s largest national bus operator to achieve real Living Wage employer status, cementing our position as an employer of choice in the sector.

We’re all about making journeys easier for our customers, which is why we were the first national bus operator to roll out Tap On, Tap Off payment technology across our entire fleet of around 4,500 buses. Our First Bus app has also been voted ‘best in class’ amongst UK bus operators. 

First Bus is committed to operating a zero-emission bus fleet by 2035. We already operate over 600 zero-emission buses – that’s 14% of our overall fleet.

We’re passionate about giving back to the communities we serve, which is why we’re helping local businesses to progress their own decarbonisation journeys – giving them access to our charging hubs while our buses are on the road.

We also operate the Aircoach network in Ireland, Specialist Passenger Solutions, First Travel Solutions, York Pullman Bus Company and Ensignbus. First Bus is a division of FirstGroup.  

Find more information on our website here: https://news.firstbus.co.uk/